Supply Chain Management: Strategy Planning, and Operation (What s New in Operations Management)

de Sunil Chopra

ISBN: 978292257914

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Sinopse Detalhes

For MBA, engineering master, or senior-level undergraduate courses in supply chain management.

A strategic framework for understanding supply chain management

Supply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pricing. The 7th Edition, Global Edition, weaves in compelling case study examples to illustrate how good supply chain management offers a competitive advantage and how poor supply chain management can damage an organization’s performance. With this text, students gain a deeper understanding of supply chains and a firm grasp on the practical managerial levers that can improve supply chain performance.

Edição: Pearson